Postali is a digital marketing agency for attorneys. While our home base is in Columbus, Ohio we’ve been serving law firms nationwide for over a decade. Our start as a direct mail campaign service provider (hence the name) has grown into all things digital. From website design and development, SEO and PPC and all of the strategy and creative output that comes with this, we are the place for law firms to get all of their marketing needs met. But our longevity in the industry and track record of success is only possible because of one thing, our team.

Postali is the choice for so many attorneys to work with because we are a great company to work for, and that same care and support we provide team members is reflected in the work we do for our clients.

The Office

Our office is located in the heart of downtown Columbus in the Arena District. We’re within walking distance of Nationwide Arena and the Short North Arts District – meaning plenty of lunch and happy hour spots to choose from! Inside our office you’ll find an open layout designed to foster collaboration and conversation amongst our team members. Like at home, the kitchen is often the place where we catch up, usually over a fresh cup of locally roasted coffee.

While we value the time spent together in the office, we also ensure flexibility with our team’s personal schedules. We’ve all heard the phrase “Work-Life Balance,” but we prefer to say “Work-Life Integration.” Your life doesn’t stop when you start your workday, so we support our employees fully – in our shared workspace and beyond.

We proudly provide a comprehensive benefits & perks program – and, we are always dreaming up new offerings to support our team.

Benefits
& Perks

competitive compensation

Pay that exceeds market value, regular raise reviews, and performance bonuses.

full medical coverage

Health, Dental, Vision & Life insurance, with options for your spouse and children.

flexible time off

There is no limit on vacation time. We work with our team to make sure everyone can take time off when they need it.

Paid Parental Leave

New parents can enjoy 10 weeks of 100% paid leave when welcoming a new member to their family.

retirement plan

Helping our team save for the future with a generous 401(k) profit sharing plan.

professional development

We encourage our team to seek ongoing education opportunities, from webinars and books to local events and national conferences.

mobile device plan

You're free to update to the phone of your choice and join our company voice & data service plan.

monthly starbucks allowance

A monthly Starbucks allowance to encourage regular coffee breaks with coworkers.

parking

24/7 parking pass to a garage within walking distance of our office.

gym membership

We offer a full membership to the Arena District Athletic Club, including access to various fitness classes.

Our Values

People are the Reason

We desire genuine connections over surface level relationships. We may not always care for small-talk, but we’re focused on what really matters. Exceeding expectations, strengthening bonds, making a difference.

Bring Passion

We’re here for inspired work. Work that you can get lost in, like a good book that you can’t put down. We have to be driven by our own motivations to be better – for our clients and for ourselves.

Imagination + Intelligence > Resources

There’s never a lack of resources, only a lack of resourcefulness. We’re too clever to solve problems by throwing more time and money at every obstacle we hit. And, frankly, that’s not the way to think about our time or our client’s money.

Be an Architect

Everybody hates change – except us; bring it on. Our market moves fast and we have to set the pace or get left behind. We need to have the vision to see what’s coming, imagine the next solution, and make it happen.

Be Committed

We aren’t interested in churn & burn or half-assed work. We’re here to follow through. This doesn’t mean we’ll be perfect the first time, but it does mean we’ll give full effort and stick with it until it’s right.

Hi, I’m Jenna

I love meeting new people, especially potential team members. I review every application we receive and reach out to qualified candidates to see if you’re a good fit for the team and if we’re a good fit for you.

Postali is a tight-knit group, and we take pride in our thorough review process. This helps ensure that each new person we welcome will make their unique contribution to better serve our clients and the culture we continue to build. The time frame of this process is customized to our needs and the role, but we do our best to keep you updated on the timeline at each step. Have questions or just want to chat? Reach out to me directly. jsaponaro@postali.com.

Application Process

Resume Review

Exactly what it sounds like. I’ll check out your past experiences to see if you have a strong foundation to succeed at the role you’re applying for. It’s our first introduction, so make sure it’s updated!

Exploratory Interview

A brief phone conversation to share more about the role and learn why you applied. I can also answer any initial questions at this time.

Assessments

We use a candidate analysis tool called Wonscore, which scores your results based on criteria set for the specific position you’ve applied for. Additionally, we may ask that you take a skills-based assessment depending on the role.

Values Interview

This is our opportunity to share more about our company values and how they are lived out at Postali. We’re looking for alignment beyond the specific skills of the job – I’ll ask some behavioral questions to get to know you and your working style better.

Technical Interview

I’ll loop in relevant team members to share what it will be like to join them on the day-to-day. Bring your most burning questions, and they’ll bring answers – probably a few good stories too.

Working Session

We’ve found that for most roles, it’s helpful to conduct a working session to see how you approach core functions of the job, problem solve, and communicate. AKA, are we compatible?

Reference & Background Check

At this stage, we’re feeling good about the possibility of working together. We’ll run a background check and ask for a list of references to contact,

Offer Letter

You did it! We’ll send you a formal letter complete with salary and terms.

Ready to Join?

Open Positions:

  • SEO SpecialistPostali

    An SEO Specialist at Postali has one main objective–increasing organic traffic, visibility, and conversions to client sites through strategic planning and execution. We’re looking for an individual to join our Organic team who is passionate about search engine marketing and eager to help grow our client’s firms. This is an in-house position located in Columbus, Ohio.

    Responsibilities:

    • Analyze client website architecture, content, linking and other factors to identify and execute initiatives to improve organic search visibility.
    • Plan and execute link building strategies including the planning and implementation of public relations and earned media initiatives.
    • Perform market analysis to keep our clients ahead of the competition in every aspect of their SEO initiatives.
    • Plan and execute local SEO strategies in order to increase visibility in local map listings and organic results.
    • Communicate with clients and Account Management to ensure strategies align with client goals.
    • Work with the Organic Team to generate and review internal reports.
    • Develop and deliver organic strategies for client website improvement.
    • Use various SEO tools at least an intermediate level and work towards advanced to mastery level of understanding in order to monitor performance trends and identify opportunities to improve local and organic rankings.
    • Keep detailed and organized lists about all work efforts.
    • Work with the SEO Director on improving processes and strategies for: keyword list development, URL and site architecture optimizations, content development, backlinking and other strategies that maximize indexing, rank, CTR and on-site conversion of SEO traffic.
    • Proactively communicate SEO results to Account Management in real-time as issues arise.
    • Closely monitor algorithm updates and anticipate future shifts in SEO best practices. Keep up with industry trends, case studies and techniques.

    Preferred:

    • 1-3 years of digital marketing and SEO experience.
    • Must demonstrate success in a previous role involving SEO.
    • Must be able to plan and execute white-hat link building campaigns.

    Additional Skills and Experience:

    • Technologically savvy, and up to date on Internet and search marketing trends.
    • Knowledge of SEO and major factors that drive long-term success, and awareness of “black hat” or other techniques that might damage customer success.
    • Experience with a content management system such as WordPress is a plus.
    • Familiarity with web analytics tools and their use in measuring SEO success.
    • Excellent oral and written communication skills and experience working with cross-functional teams, both within and between organizations.
    • Strong interpersonal, communication, self-management and organizational skills.
    • Strong Excel skills including formulas, filtering and pivot tables.

    Please apply directly through the LinkedIn posting. You may also email jobs@postali.com.

    Apply Now

  • Marketing StrategistPostali

    The Marketing Strategist is the first line of communication with prospective clients and will be crucial in establishing the initial relationship. This person should have enough digital marketing knowledge to be able to quickly access the needs of a firm, analyze their market position and provide thoughtful and effective recommendations. This role will work closely with CEO, Jim Christy as well as the Account Management team. They will also provide critical insight and support for internal marketing efforts. This is an in-house position located in Columbus, Ohio.

    Responsibilities:

    • Receive inbound leads, discover the needs of a potential client, and propose solutions to solve their problems.
    • Prospect new leads via networking, referrals, and other outbound marketing/sales efforts–working closely with the internal marketing team to align efforts.
    • Perform market analysis to provide prospects with proposals that will put them ahead of the competition in every aspect of their marketing initiatives.
    • Maintain exceptional records in CRM and manage the sales pipeline.
    • Utilize e-signature and billing platforms crucial to the sales process.
    • Continually stay on top and ahead of the changing digital marketing landscape.
    • Contribute to company marketing strategy, and support the development and execution of traditional and digital marketing campaigns.
    • Work closely with Digital Project Management and Account Management teams to support a smooth transition process and determine resource capacity.
    • Contribute to the creation and maintenance of sales process documentation.

    Qualifications:

    • 2+ years of digital marketing experience.
    • Experience with a CRM system.
    • Understanding of Google Analytics and SEO monitoring/reporting platforms.
    • Exceptional written and verbal communication skills (the ability to succinctly explain complex topics)
    • Practical use and understanding of these topics are required: website products and technologies, business marketing channels (online and offline), search engine optimization (SEO), paid search, social media, source attribution, general business intake practices, project management processes and methodologies, heavy use of technology in business, & business accounting.
    • Strong interpersonal, communication, self-management and organizational skills.
    • Strong Excel skills including formulas, filtering and pivot tables.

    Please apply directly through the LinkedIn posting. You may also email jobs@postali.com.

  • General InterestPostali

    We are always interested in meeting talented and ambitious individuals who might be a good fit for our team. If there is not an open position listed relevant to your particular skill set, we still would like to hear from you. Please provide your resume and briefly describe the type of position you are looking for. If we think there is an opportunity worth exploring, we will connect with you for an initial conversation.

    Apply Now
Give Us a Call: 888-744-8295
COVID-19 Notice: Our agency is open and available to help. We are all being impacted in different ways, but we will all get through this together.Learn More
+